Development of Log Analysis Platform of Electronic Gift Service
SB Gift Corp.
Applied Services: Amazon Kinesis Firehose, Amazon Athena
SB Gift Corp., a SoftBank Group subsidiary, develops mail order systems, mobile coupons, and web promotion solutions for electronic gift services. To gain actionable insights from service logs while keeping infrastructure costs manageable, the company partnered with Classmethod to build a log analysis platform on AWS using managed services.

Building a System with Managed Services in a Short Timeframe
Classmethod designed infrastructure for analyzing aggregated AWS logs using a managed services approach — eliminating the need for self-managed servers while providing scalable, cost-efficient data lake capabilities.
Amazon Kinesis Firehose
Real-time log streaming and delivery to S3 data lake without manual batching
Amazon Athena
Serverless SQL queries directly on S3 — pay only for queries run, no cluster to manage
"With Classmethod's support, we reduce various AWS service costs and operate infrastructure reliably."
"Building low-cost data lakes with managed services made log collection effortless. Future plans include leveraging saved log data for service improvements."
Results Achieved
- • Log analysis platform built rapidly using managed services
- • Reduced operational costs through serverless architecture
- • Reliable infrastructure without self-managed servers
- • Data lake foundation established for future service improvement insights
This case study uses Amazon Kinesis Firehose and Amazon Athena.
Classmethod's data platform practice designs cost-effective log analytics solutions using serverless AWS services — enabling businesses to gain insights from their data without the overhead of managing infrastructure.
